40.5%
click-through rate on our top post in December 2025, where most LinkedIn posts land between 2% and 6%
What they needed
Euda sells AI strategy to enterprise leaders, so its LinkedIn had to sound credible to people who hear AI pitches all day. The team needed a partner who understood enterprise B2B sales and could write about AI clearly, without hype.
What we did
We planned and wrote Euda's LinkedIn content each month, turning complex ideas, like their SOAR playbook, into short posts and carousels with one clear takeaway.
We ran the full social promotion for the Euda Roundtable, an executive event on leadership and capital in the AI era: panelist announcements, reminders and a thank-you post afterward.
Each month we reported which formats drove clicks, and leaned into them.
What happened
- Followers grew 52%, from 192 to 291, between March and December 2025.
- Average monthly impressions rose from 963 to 2,479, and monthly comments went from 2 to 10.
- Four posts beat LinkedIn's usual 2% to 6% click-through range by a wide margin: the 2025 wrap-up (40.5%), the roundtable thank-you (34.9%), the panelist announcement (21.5%) and the SOAR playbook post (13.9%).
- Across the partnership, posts earned 15,010 impressions, 602 reactions and 63 comments.
"It's not easy to find a social media agency that understands the ins and outs of enterprise B2B sales AND can articulately write about AI but Zolay delivers on both. As a boutique AI consulting firm, we need partners who can keep pace with our rapidly evolving business and translate complex concepts into compelling content. The Zolay team not only captures our niche, but has become a trusted advisor we turn to for strategic marketing counsel."
Questions about this work
What services did Zolay provide for Euda?
Monthly LinkedIn strategy and content, carousels and thought leadership posts about AI, event promotion for the Euda Roundtable, and monthly performance reporting.
What results did Euda see?
Followers grew 52%, average monthly impressions rose from 963 to 2,479, and click-through rates reached up to 40.5%, where most LinkedIn posts land between 2% and 6%.
Does Zolay do LinkedIn marketing for B2B tech companies?
Yes. Zolay runs LinkedIn for B2B, AI and SaaS companies and their executives, and writes about technical topics in plain language.