12-minute partner fit check

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Social has become non-optional.
Execution shouldn’t become your bottleneck.

You’re being asked to deliver more content, more platforms, more reporting, and more engagement—often without additional staff, resources, or tools. Zolay enables that expansion without increasing your headcount or your software stack.

Zolay is the white-label social partner for agencies that want to scale without dilution.

We work behind the scenes with PR firms, marketing teams, and consultancies to either strengthen existing social offerings or help launch them entirely—without disrupting your client relationships or internal workflows.

You keep the relationship.
We handle the systems, execution, and delivery.

How We Support Your Team

We step in where social becomes heavy, complex, or time-consuming—so your team can stay focused on clients, strategy, and growth.

  1. Strategy & content direction

  2. Day-to-day execution (organic + paid support)

  3. Engagement & community management

  4. Reporting with client-ready insights

  5. Launch campaigns and ongoing retainers

Already offering social?

We help refine, streamline, and
strengthen what you’re doing.

Not offering it yet?

We help you introduce it
with confidence and care.

Social has become non-optional.
Execution shouldn’t become your bottleneck.

  • Social Media

    Zolay provides full-service social media management designed to elevate your brand. From strategy and content creation to customer engagement, analytics, and database management, we handle it all—so you don’t have to.

    Looking for something specific? Our à la carte services include paid ads, in-depth reporting, strategy sessions, and more. As a small and agile team, we tailor our approach to your needs. Let’s chat and see if we’re the right fit to grow your brand!

  • Content Creation - Photography and Video

    Content is at the heart of every great brand, and at Zolay, we bring your vision to life with high-quality photography and video production. From social media visuals to branded campaigns, we create engaging content that resonates with your audience.

    Our team handles everything from concept development and shooting to editing and optimization, ensuring your brand stands out across all platforms. Whether you need product photography, lifestyle shoots, or short-form videos, we deliver content that captivates and converts. Let’s create something amazing together.

Industries

B2B

Government

Non-profit

Arts and Entertainment

Tech

Ecommerce

Experiential Marketing and Events

Executive Branding

Included in all Zolay Social Media Packages:

  • Strategy + Playbook

    All Social Media Plans come with a social media strategy and playbook. We’ll base this strategy off of your business goals, previous performance, and social media best practices.

  • Customer Service

    We believe engaging with customers is the #1 most valuable interaction social media provides for brands and organizations. Not only will we be interacting with your fans and customers often (inbound engagement) but we’ll also handle outbound engagement - joining relevant conversations and finding new fans.

  • Copywriting

    Zolay’s here to write strong copy optimized for social media. We need to take into account your brand, your audience and your goals. Voice is an evolving aspect of your accounts, and we’re here to get it right.

  • Graphic Design

    Every post should take your brand into account, from timing, to copy, to visuals. Every client gets customized social media graphics tailored for their brand, objectives, and social media platforms. Not all platforms are created equal, nor should your designs be.

  • Analytics

    Data is a must have. We can’t make decisions without it. Every client gets a monthly report on how their channels are performing. Additionally, we’ll bring qualitative findings to our meetings, such as customer trends and crisis prediction.

  • Ongoing Support

    We are here to help. We’ll have weekly meetings to check in on what’s new with your team, any content changes you need to make, and talk about those analytics we mentioned before. Did we mention we have really fun Zoom calls? You’ll look forward to your weekly social media check-ins. :)

Get in Touch

Data Driven Decisions

Social media is above all, an experiment. In an industry with constantly changing tech, influencers, and APIs, constant change is required to keep up. Consider us your trusty scientists. We’ve done thousands of “experiments” (posts), and we’ll be using data to conduct even more of them. Each time we learn something new, we’ll incorporate it into your strategy and keep going.

Our Approach

Engagement First

Engagement used to mean great customer service and joining conversations. Now, it means truly being a part of a community through brand collaborations. We prioritize all three, encompassed under the engagement umbrella. Zolay prioritizes this aspect of social media, creating documentation, contingency plans, staffing redundancy and consistent client check-ins to make sure it is running smoothly. All engagement is done in house, by real people, in the US.

Relationship Focused

At the end of the day, we will be working with you, our client, a lot. Tools will fail, copy will need changes, and platforms will change. Being an ongoing service provider means that we’re signing up to maintain a relationship with you. This matters to us. We put in the time to make sure we communicate clearly, and often.

Pricing

 

Sample Minimum Monthly Prices
Social Media Management (Brands) $2500 / month
Social Media Management (Individuals) $1000 / month
Paid Ads Management $500/month
Content Shoot $750/day
Website (Small) $650
Website (Large) $3500
Design Package (10 hours) $750
Social Media Strategy Sessions + Playbook - $2500

Sample Social Packages

Once we chat about your brand’s needs, we’ll have a clearer direction of where you’d like to go. We recommend starting by being GREAT at a few channels, instead of just okay at posting on many channels. Each social media platform is so different. TikTok requires heavy video quantity and lots of effort in the comments. LinkedIn requires thoughtful, high-quality posts.
Each of these require different amounts of time. Different specialists from our team. Different project management structures.
When we talk, we’ll do a mini strategy session. We’ll make recommendations on where your brand should be, then we’ll make recommendations on the types of content and engagement those platforms require to excel. From there, we’ll build you a team.
We’ll build a scope that’s built around those needs. They’ll generally fall within the below categories, with any extras discussed in the introduction call.

Small

  • Channels Managed: 1-2

  • Graphic Design and Branding for Social Media

  • Static Content Calendar Management

  • Video Production: Limited

  • Account Management & Strategy: Basic

  • Analytics and Reporting: Basic

  • Account Audit

  • Strategy Documentation

  • Brand Playbook

  • Community Management (incl. customer service)

Starting Package Price (monthly): $2500

Medium

  • Channels Managed: 3

  • Graphic Design and Branding for Social Media

  • Static Content Calendar Management: More frequent

  • Video Production

  • Account Management & Strategy: Enhanced

  • Analytics and Reporting: Detailed

  • Account Audit

  • Strategy Documentation

  • Brand Playbook

  • Community Management (incl. customer service)

  • Story Content Calendar Management

  • Crisis Management and Response

  • Platform-Specific Strategy

  • SEO Integration for Social Media

  • Multilingual Content Management

  • Executive Marketing Advising

  • Influencer Collaboration Management

  • User-Generated Content Campaigns

Starting Package Price (monthly): $4500

Large

  • Channels Managed: 4

  • Graphic Design and Branding for Social Media

  • Static Content Calendar Management: High frequency

  • Video Production: Extensive

  • Account Management & Strategy: Extensive

  • Analytics and Reporting: In-depth

  • Account Audit

  • Strategy Documentation

  • Brand Playbook

  • Community Management (incl. customer service)

  • Story Content Calendar Management

  • Crisis Management and Response

  • Platform-Specific Strategy

  • SEO Integration for Social Media

  • Multilingual Content Management

  • Executive Marketing Advising

  • Influencer Collaboration Management

  • User-Generated Content Campaigns

  • Accessibility Features Management

  • Post Boosting Strategy + Execution

  • Content Marketing

Starting Package Price (monthly): $6500

These are sample prices. Packages are customized for each customer. Services such as design and video production may be reprioritized based on your brand’s needs.